Online trade platforms: Hosting, selling, or both?

نویسندگان

چکیده

We illustrate conditions under which a trade platform selling its own products alongside third-party sellers benefits or harms consumers. This consumers by lowering prices in suite of models: gatekeeper facing competitive fringe sellers, when also have their channels perfectly imperfectly substitutable to the platform; with competes against big seller market power on differentiated alternative channel; and hosts only power. Platform product entry might harm firm sells both channel. The heterogenous tastes for variants can control access via commission price. review recent literature highlight other arise from marketplace.

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ژورنال

عنوان ژورنال: International Journal of Industrial Organization

سال: 2022

ISSN: ['1873-7986', '0167-7187']

DOI: https://doi.org/10.1016/j.ijindorg.2022.102861